Every year we create the best work and look ahead to the biggest celebration of advertising in Buffalo. Like the American Advertising Awards, Prom has always been a big deal. Get dressed up, let your parents embarrass themselves by taking too many photos of you, and join us for the best night of your lifetime. Rent a limo, wear a fancy gown or tuxedo, and that outrageous corsage. We will all come together to see who will be crowned the King or Queen of Advertising.
Unlike past years, the AAF Board decided to have Villa Maria College's senior class ideate different concepts for the 2023 American Advertising Awards. I was lucky enough to have my concept chosen and the AAF Board ran with it. I could not be more impressed with the work this team did leading up to the show, it could not have been in better hands. Even after concepting, I was able to work with the designers on the AAF Board and create the logo, student entries poster, and the website banner for student entires.
Logo Color Exploration
Logo Color Exploration
Style Guide
Style Guide
Concept Mood Board
Concept Mood Board
Student Entries Poster Front
Student Entries Poster Front
Student Entries Poster Back
Student Entries Poster Back
Website Banner
Website Banner
Photo Booth
Photo Booth
Stage
Stage
Balloon Arch Walkway
Balloon Arch Walkway
Balloon Tower
Balloon Tower
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